Google Display & Remarketing
What is Google Display and Remarketing?
Google Display and Remarketing is a digital advertising service that allows businesses to target potential customers who have previously visited their website. Remarketing uses cookies to track website visitors and serves them targeted ads when they visit other websites on the Google Display Network.
The goal is to increase brand awareness and encourage potential customers to return to the website to make a purchase.
Benefits of Google Display and Remarketing
Google Display and Remarketing is an effective digital advertising service that allows businesses to reach potential customers who have previously shown an interest in their products or services. By targeting individuals who have already visited a business's website, Remarketing ads are more likely to convert into sales, as these customers have already expressed an interest in the business. This targeted approach can increase brand awareness and help businesses to stay top of mind for potential customers.
Google Display and Remarketing is a cost-effective way to drive sales and improve ROI, as businesses only pay when someone clicks on their ad. With Google Display and Remarketing, businesses can take advantage of targeted digital advertising to grow their customer base and increase revenue.