Why OTT/CTV Advertising is the Future Television advertising is evolving. Consumers are no longer tied to traditional cable, and streaming platforms have become the dominant way people watch TV content. In fact, with only 40% of households still subscribed to...
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President and CEO of Binnie Media, Massimo Rosati, and Chief Operating Officer Faith Francis are excited to announce several promotions within the organization. Jon Sundberg has been promoted to Executive Vice President of Sales and will oversee operations for all...
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The world of advertising has come a long way, but few mediums have had as profound an impact as radio. In 1923, the idea of using radio to reach audiences with advertisements was a revolutionary concept, shaping the future of...
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Research shows that 72% of consumers who perform a local search visit a store within five miles, highlighting the power of localized advertising in connecting businesses with their communities. For businesses in Maine and New Hampshire, localized advertising offers a...
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Rockland –106.9 FRANK FM, WBQX will broadcast local high school basketball for a 15th straight year beginning Friday, December 6th when the defending Southern Maine Class B Champion Oceanside Mariners host the Cony Rams in a boys matchup in Rockland....
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Combining PPC ads and radio ads can create a powerful marketing mix that helps businesses in New Hampshire and Maine reach their targeted audience, build brand awareness, and drive traffic. By leveraging the strengths of both digital and traditional advertising,...
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